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Posted February 03, 2012
Tom Brokaw may not have appreciated his starring role in the most widely broadcast attack ad in Florida last weekend, but he was far from alone. Everyone from Diane Sawyer to Wolf Blitzer to Ed Schultz to Rush Limbaugh has appeared in this season’s crop of negative advertisements, often to the great dismay of their employers. “We always find it objectionable for a campaign to use any of our anchors in their ads,” CNN spokeswoman Edie Emery said in response to Blitzer’s cameo in a Ron Paul ad attacking Newt Gingrich as a “serial hypocrite.”
But the reasons that journalists and news organizations give for their objections can vary pretty widely, from fears of reputational damage, to charges of breaching copyright law, to annoyance at being quoted out of context.
Source: Politico. Posted February 03, 2012, 10:19 AM PST.
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